Royal Institute Building

About Us

At PrimaryBid, we are excited to be part of the technology-driven shifts that are evolving our capital markets. Through our partnership with global stock exchanges, we have created the centralised infrastructure necessary to seamlessly connect listed companies with everyday investors to enhance the capital formation process. Our platform recognises that everyday investors represent an important but often overlooked constituent in our capital markets. By helping corporate issuers engage, empower and enfranchise them we are evolving financial markets in ways that benefit everyone.

Here is a summary of our progress so far

Funds Raised£67.7M

What can PrimaryBid do for you?

Better Outcomes

Retail shareholders represent an untapped pool of incremental capital that can add competitive tension to an institutionally-led order book.

Better Corporate Governance

Companies have a duty to their entire shareholder base and retail investors deserve equal access to capital raisings as a matter of fairness.

Better Liquidity

Retail shareholders broaden the depth and breadth of a company’s shareholder register; diversification away from institutions can enhance secondary market liquidity.

Better Engagement

Fundraisings are not only about capital – they are an opportunity for a company to engage with key stakeholders at critical junctures of their corporate journeys.

PrimaryBid works alongside investment banks to ensure retail investors participate seamlessly in the capital formation process

Press Release

September 20th, London, UK: PrimaryBid, the online platform that enables retail investors to gain access to discounted equity offerings of publicly listed companies, today announced that it has closed a £2 million investment round led by funds managed by Lombard Odier, family offices and a series of angel investors.The proceeds will fuel PrimaryBid’s pan European expansion plan, which will give retail investors exclusive opportunities to buy shares in quoted companies across the Eurozone at discounted rates.

Commenting on the funding round, Anand Sambasivan, co-founder and CEO of PrimaryBid, said: "A key objective for PrimaryBid is to allow pan-European retail investors seamless access to pan-European public equity offerings. Whether a publicly listed company is issuing new equity or the government is selling down its holdings, we believe retail investors deserve the same access as institutional investors. This vision is very much in line with the European Capital Markets Union legislation, which aims to further integrate capital markets across EU states."

Over the past three years PrimaryBid has rapidly grown into a dynamic, award winning investment platform that is democratising the public equity issuance market by allowing retail investors the ability to participate in equity offerings at the same time and price as institutional investors. To date, more than £56m has been sourced via the company’s platform.

Previously, retail investors were shut out from buying shares in listed companies – and listed companies that wanted to engage with their retail shareholders had no efficient method to connect with them directly.

"This latest founding round brings us closer to achieving our ambition to extend our service beyond the UK and make it easier for retail investors to participate in new share issues in different markets,” said Sambasivan. “We are fixing a huge, longstanding inefficiency in the stock market and look forward to generating more client opportunities through our expansion plans."

Press Queries
Georgia Hanias
Ecology Media
[email protected]
+44 (0) 7812 211 403


Most stockbrokers do not offer access to company placings to Private Investors.
We believe that Private Investors should have an equal right to participate in small-cap fundraises alongside Institutional Investors. For example, private investors constitute over 60% of average trading volume on AIM but are typically excluded from fundraises.

PrimaryBid changes this by allowing Private Investors to participate in new share placings by listed companies.

All investors who register on the platform will be notified of new Offers as soon as they are available.